Investing in Prevention: How a statewide sugary drink tax in California could improve health and promote health equity
Wednesday, June 16, 2:00pm – 3:00pm Eastern
The CHOICES Project is excited to host the first event in our CHOICES Web Forum series. In this panel, key leaders in the field will discuss how cost-effectiveness analysis can be a useful decision-making tool to prioritize strategies that promote healthy eating, active living, and health equity.
Moderator:
- Marcus Plescia, Chief Medical Officer, Association of State and Territorial Health Officials
Panelists:
- Maria Ochoa, Assistant Deputy Director, California Department of Public Health
- Jessie Gouck, Senior Program Specialist, California Department of Public Health
- Kristine Madsen, Associate Professor, University of California Berkeley School of Public Health; Faculty Director, Berkeley Food Institute
- Jim Krieger, Executive Director, Healthy Food America; Clinical Professor of Medicine and Health Services, University of Washington
Partners at the California Department of Public Health will share findings from their participation in the CHOICES Learning Collaborative Partnership in which they evaluated the projected health and cost impacts of an excise tax on sugary drinks in California.
Panelists will also discuss the evidence around sugary drink taxes and how this could be a cost-saving strategy to reduce consumption, obesity and associated chronic disease, reduce racial/ethnic disparities, and improve health equity.
Finally, panelists will share how cost-effectiveness analysis can be used as a decision-making tool when prioritizing efforts to promote healthy eating, active living, and health equity.
If you have any specific questions or requests for discussion topics that you’d like the CHOICES Team to address during the panel, please send us an email at choicesproject@hsph.harvard.edu.
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